Conor McGregor, a well-known UFC fighter and entrepreneur, is making waves in the music industry with his label Greenback Records, which he launched last year. He recently signed the rising girl group Sweet Love, a four-member musical act with a strong TikTok presence, boasting over a million followers. McGregor expressed his excitement about their future, confidently predicting they’re on the path to massive success.
Speaking to TMZ, McGregor said he’s “proud and excited” for Sweet Love, emphasizing that he believes they’re destined for “mega stardom.” He even hinted at Grammy ambitions, suggesting that Hollywood should brace for the group’s arrival on the award stage next year. His enthusiasm underlines his broader goal of making Greenback Records a major player in the industry.

Conor McGregor Bets Big on Girl Group Sweet Love, Calling Them Future Grammy Winners
From Stage Fright To Stardom Sweet Love Rises With Spice Girls Comparisons
Sweet Love has already begun drawing comparisons to the iconic Spice Girls, particularly in the UK, where their popularity is on the rise. In a recent interview with the Daily Mail, the group shared their journey from obscurity to stardom, describing how they went from avoiding public performances to now playing in large venues. Their rapid ascent has been described as a “whirlwind rise to fame.”
Their debut single, “Bad Guy,” dropped on Friday and deals with themes of frustration in modern dating, portraying a narrative where the singers ditch “nice guys” in favor of “bad boys.” As the buzz builds around the track and their growing fan base, time will tell whether McGregor’s Grammy predictions come true—but he clearly has full faith in Sweet Love’s potential.
