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BLACKPINK’s Jennie Rumored to Have Established Personal Label ODDATELIER

BLACKPINK’s Jennie is rumoured to have established her label, ODDATELIER. According to rumors circulating on December 23, Jennie founded ODDATELIER in November 2023. The label’s website, which has experienced a spike in visitors and is currently down, describes ODDATELIER as “a space that aims to create new things that attract attention in a different way from what is usual or expected.”

Jennie is rumoured to have founded personal label ODDATELIER.

Despite Jennie and the rest of BLACKPINK renewing their contracts with YG Entertainment for group activities earlier this month, plans for her solo activities have not been finalized. The rumours of Jennie’s label have yet to be confirmed by Jennie or any official sources.

Stay tuned for updates on this developing story.

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